McFarlane Toys, founded by renowned comic book artist Todd McFarlane as a subsidiary of his media production company, today announced a new line of digital collections based on McFarlane’s popular Spawn series.
The McFarlane Toys digital collection will be available on December 1, 2022.
For 30 years, McFarlane Toys has been the leading source of high-quality, design-driven collectibles for some of the world’s biggest brands. “Today we expand that legacy with his McFarlane Toys Digital, the first AAA digital collection platform.”
Founded in 1994, McFarlane Toys makes action figures of characters from movies, comics, popular music and video games. Projects include Supernoobs, Warhammer, Mortal Kombat, The Princess Bride, and Avatar: The Last Airbender.
Non-fungible token (NFTs) are cryptographically unique tokens linked to digital and physical content that provide proof of ownership such as artwork, digital collectibles, music, and video game items.
New collections will be created in Polygon and sold through the Rarible NFT Marketplace.
“Collectibles should be owned and kept in a digital wallet,” says McFarlene Toys. “Buy, sell and trade on his McFarlane Toys Digital marketplace powered by Rarible and other marketplaces supported by Polygon.”
According to McFarlane Toys, each digital collectible is based on or bundled with a physical McFarlane Toys collectible, and the company’s goal is to match the quality and detail of the physical pieces at the same price point. .
Collectors can view collections through a viewing app on their desktop computer and use it to create and share collections, the company says. Collectors earn experience points each time they use the app, which collectors can redeem for exclusive rewards, rare collectibles, and access to future drops.
In a tweet thread, the company said that anyone who spent $100 or more on McFarlene Toys’ official website in November Specific promo code Receive a random limited edition Spawn Launch Collection featuring Spawn, Redeemer, or Clown.
McFarlane knows NFTs and digital collectibles well. Last year, McFarlane, a musician and fellow digital artist of his, partnered with Steve Aoki to launch his creator-focused Solana NFT Marketplace. OddKey.
“We’re not worried about making money, so there’s no fear in experimenting with what we do,” McFarlane said. Decryption at the time. “We’re going to try some crazy, hopefully experimental stuff…and some of them work with fingers crossed.
“We’re going to get people to come in with their best ideas,” he said.
