Today, British luxury car maker McLaren Automotive introduced MSO Labs, the first chapter in the brand’s entry into the Metaverse and web3 spaces. To celebrate the innovative fusion of design and engineering in a bespoke McLaren special operation, the lab will be dedicated to limited edition McLaren NFTS, early Intel, member-only channels, conversations with McLaren Automotive and MSO teams, and exclusive rewards. Provides access. In addition, it acts as a hub for like-minded members to gather in the digital community. The announcement will be accompanied by the announcement of McLaren’s first NFT, the Genesis Collection. This is an invitation-only, ultra-limited random mint featuring a car famous in McLaren’s history. These upcoming drops will be available in McLaren’s new marketplace, supported by automaker Metaverse Partner Infinite World. Learn more about this at McLaren.
Image courtesy of McLaren Automotive